a treatise on the attention economy - checked it out on libby and got through it over the course of a work day, a lot of really interesting social and cultural explorations about how time itself is the final frontier of hypercapitalism and what decommodification of our attention and time should look like
the book starts with a story about the oldest redwood tree in oakland and how the only reason it’s still standing is bc it’s unmillable, and how being uncommercializable is essential to our survival. it ends with an exploration of alt social media platforms (mostly p2p ones) and what keeping the good parts of the social internet and rejecting the bad ones should look like
all in all a super valuable read; my only nitpick with the book is that odell isn’t just charting the attention economy but also attempting to “solve” it and relate it back to broader concepts about labor and social organizing, but her background is in the arts which leads to some really wonderful references to drive the points home while also missing some critical racial + socioeconomic analyses that one would expect (or at least really appreciate) from the book she promises to deliver in the introduction. but this does also make the book easier to read which is good because everyone should definitely engage with what she has to say
will definitely be revisiting
