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May 19, 2025
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they are a dying business, they are just throwing everything at the wall at this point
The pestle and mortar is all wrong. They’re trying to give natural apothecary while still being called “Rite Aid.” The colors, the vibe shift of the font, it’s honestly embarrassing. they shouldve leaned into being a drug store and stayed with traditional first aid colors
May 19, 2025
@RITEAIDREBRAND so glad you chimed in on this one. It’s crazy that I never even noticed this. I agree the green is off putting
May 19, 2025
@RITEAIDREBRAND if anyone should weigh in on this topic, it should be you
May 19, 2025
